tell your story, make your mark

The psychology of colour in branding: which ones make you mad, bad, and dangerous to know?

Scientists have proven that colour influences our emotions. Brand marketers know this too. That’s why when designing the look and feel of your logo, livery or other design pieces, you must remember to consider your busine...
by Evon Koprowski

social media monster |

The social media monster and you – does it distract or does it help your work?

‘Social media disrupts productivity’ is the key takeaway from a new study by Red e App, who teamed with Nowsourcing to give us new data on how using Facebook, email and Twitter sucks the profitable output from emplo...
by Evon Koprowski

The urban Twictionary: how to tweetup, twurvey, and twantrum on Twitter

Did you know that the act of being addicted to Twitter is referred to as being ‘attwicted’? So says, an online Twitter dictionary and independent guide to Twitter-related words, acronyms and phra...
by Evon Koprowski