tell your story, make your mark


July 27, 2012

Olympics offer cleverdicks a chance to express themselves

Thanks to London 2012, the Olympic Games have offered some cause for clever complaint. Fuelling the fires of the ‘whinging pom’ cliche, popular Shoreditch store Maiden are selling designer Toby Leigh’s sympathy-enducing tote bags with slogans such as, “I’m renting my flat to a fat American family” and, “It only took me 3 hours to get to work this morning”.

About the Author

Evon Koprowski
Brand storyteller, creative strategist, content marketer and all round bon vivant at Red Fortune Media where I growth hack projects for the arts, culture, tourism, technology and social sectors. I'm freelance - if I can help you, get in touch.

Win a trip to Paris: Mercedes-Benz invites your photos via Instagram and #Untamed

The latest global brand storytelling campaign that taps into the creative value of Instagram is German car manufacturer Mercedes-Benz. Users of the photo sharing platform Instagram can choose their three most unusual images to ...
by Evon Koprowski

The psychology of colour in branding: which ones make you mad, bad, and dangerous to know?

Scientists have proven that colour influences our emotions. Brand marketers know this too. That’s why when designing the look and feel of your logo, livery or other design pieces, you must remember to consider your busine...
by Evon Koprowski

Budweiser will ‘Celebrate Chinese New Year Around The World’ from Times Square

This weekend, Budweiser is counting down Chinese New Year in New York City’s Times Square with a campaign set to welcome the Year of the Snake. Chinese New Year is the most important and longest of all Chinese festiv...
by Evon Koprowski


Sort: Newest | Oldest