Did you know that the act of being addicted to Twitter is referred to as being ‘attwicted’? So says Twittonary.com, an online Twitter dictionary and independent guide to Twitter-related words, acronyms and phra...
Scientists have proven that colour influences our emotions. Brand marketers know this too. That’s why when designing the look and feel of your logo, livery or other design pieces, you must remember to consider your busine...
When it comes to monitoring a brand’s reputation online, there are many things we can all improve. Only 61% of businesses monitor their online reputation on a regular basis, meaning that many don’t think about it mu...
Storyism is an ideal. A philosophy. An ism that encapsulates the strength of a well told story, and a practice that helps us be greater at it. Storyism.net is an online magazine about branding, creativity, and the power of storytelling. Whether for our own art or client campaigns. It explores the resonance of what we create. Tries to capture the intangible. Showcases current work of contemporaries around the world. Dissects strategies of those who have gone before. And offers help for our own improvement. Storyism.net exists to invigorate and connect all of us through that enigmatic spark. When we write music, paint, read, listen, watch, we subconsciously distill ideas that transform dull campaigns into ones most effective. Inspiration comes from everywhere. ‘Wise is he who enjoys the show offered by the world…’ Be wise. Apply the words of Fernando Pessoa.
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* definition – a practice whereby those telling great stories make the mundane beautiful, the dormant buzzing, and the conversation come alive.
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